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ARRI appoints new GM

ARRI, Sydney, 7 July 2016: Well known industry stalwart Brett Smith has joined ARRI Australia as their new General Manager. Smith who brings with him over thirty years experience in the film and TV industries will be responsible for the sales, service and support of all ARRI product lines including ALEXA, AMIRA and ALEXA Mini cameras, Alura lenses and the full range of lighting across Australia and New Zealand.

Smith said, ““It’s an honour to be given this opportunity. The ARRI Australia team is so well respected throughout ANZ for its unequalled service expertise and depth of product knowledge. The result is strong relationships with local customers and partners, and an ongoing and active support for societies like the ACS, AFTRS, NZCS and SMPTE.”

Smith has had an extensive career in film and television most recently with Tiffen where he was Asia-Pacific manager and solely responsible for significantly growing sales of the company’s film and TV acquisition products across the region. Prior to Tiffen Smith, also a former board member of SMPTE Australia, had successful roles at Australia’s Nine TV Network, Miller and Codan Broadcast.

Smith concluded, “ARRI’s product range, brand and commitment in the market are second to none. Whether they are helping an owner operator DOP, dealing with a rental house or providing cameras and equipment for some of the largest TV and movie productions in the world the level of quality, dedication and professionalism is always of the same incredibly high standard. This is something I intend not only to carry on but improve wherever possible. I will also continue to grow ARRI’s already strong relationships with local customers and organisations across Australia and New Zealand, provide a mentoring role to young innovators and create new opportunities for all the new products and product evolutions ARRI launches.”

About ARRI Australia and The ARRI Group
ARRI Australia is a wholly owned subsidiary of The ARRI Group and is based in Lane Cove, Sydney. With its corporate headquarters located in Munich, Germany, Arnold and Richter Cine Technik (A&R) was founded in 1917 and is the world’s largest manufacturer and distributor of motion picture camera, digital intermediate (DI) and lighting equipment. The ARRI Group comprises a global network of subsidiaries, agents and representatives that covers all aspects of the film industry: design, engineering, production, equipment rental, turnkey lighting solutions, postproduction, film and sound laboratory services, and visual effects. Manufactured products include the groundbreaking ALEXA digital camera system, film cameras, professional camera accessories, cutting-edge LED lighting and DI solutions such as the ARRISCAN and archive tools. The Academy of Motion Picture Arts and Sciences has recognised ARRI technologies and continual innovation with 18 Scientific and Engineering Awards.

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