Doc Edge’s incubator weekend got under way this morning, with teams and individuals exploring multi-platform opportunities around projects they have in development.
Today’s sessions included a masterclass on finding story with the UK’s Marc Boothe, a regular participant in Doc Edge events. German producer Ele Jansen presented a session on team sourcing; from closer to home, Transmedia NZ’s Fiona Milburn (who also presented at May’s Doc Edge Forum, presented a session on the various platforms available to maximise the exploitation of a project, or aspects of it, beyond theatre or TV screens.
The focus on transmedia mirrors a push to incorporate more sessions on the subject into this year’s Doc Edge Forum programme.
Of this year’s 21 lab participants, several have previous relationships with Doc Edge.
Two years ago Scott Mouat’s The Unnatural History of the Kakapo picked up Best NZ Director and Best NZ Cinematographer at the Doc Edge Film Festival. Richard Riddiford produced View from Olympus, which screened in this year’s Doc Edge Festival and for which Geoffrey Cawthorn won the festival’s Best Director gong.
Pam Goode pitched her Fiji-based The Agreement at this year’s Doc Pitch, where two years ago Arik Reiss pitched 4.20 at the Doc Edge Forum. Zoe McIntosh won the Doc Pitch in 2008 with Lost in Wonderland, which went on to screen in the NZIFF and FIFO, and win Best Popular doco at the Qantas Film and Television Awards.
In a couple of weeks Alyx Duncan’s The Red House gets its world premiere at the NZIFF.
Over the weekend, the programme combines presentations with round table and workshop sessions; the Lab closes on Sunday afternoon with participants sharing ideas for transmedia exploitation for the projects they’ve taken to the Lab.