Home > News from Elsewhere > Media Releases > FIC chooses Mediahub Australia

FIC chooses Mediahub Australia

FIC, Sydney, 21 October 2015: FOX International Channels Australia, a division of 21st Century FOX, recently chose MediaHub Australia as its playout platform for all of its channels throughout Australia and New Zealand including the entertainment channel FX, and factual channels National Geographic Channel, Nat Geo Wild and Nat Geo People.  FIC develops, produces and distributes 300+ wholly- and majority-owned entertainment, sports, factual and movie channels in 45 languages across Latin America, Europe, Asia and Africa.
FIC Director of Technical Operations Stephen Lloyd (pictured, top) said, “FIC was seeking a 21st century, high-quality, technology-led, efficient Australian-based full service media playout operation.  We found that and more in MediaHub, who demonstrated a great can-do working culture with the ability to be flexible and responsive ensuring we get the best on-air presentation for our viewers which is what matters most. I look forward to a productive partnership in the years ahead.”
Lloyd continued, “Not only did MediaHub meet and exceed every one of our requirements but they did so with a fully working and operational demo in twenty four hours. It really was quite impressive to see our channels up and running as if they had been with MediaHub for some time.”
The demo consisted of a full workflow and playout of channels that included ingest, storage, data centre services, media asset management, QC, system integration, and playout.
The implementation began in what was an incredibly tight timeframe from signing contracts to parallel broadcast operations. A fact and a feat not lost on Lloyd who remarked, “In just eight weeks MediaHub have managed to provide the total Australia and New Zealand playout platform and services for all FIC channels with very a compelling SLA target. This includes full data centre services for FIC, presentation, monitoring, logging and delivery of all feeds to Foxtel and SKY NZ.

MediaHub Australia CEO Alan Sweeney said, “We are absolutely delighted to have an organisation of Fox International Channels’ stature as a partner and to be handling and managing the playout for all of their channels. Not only are the Fox International Channels premium channels, but their decision to partner with MediaHub further validates our offering to the market in general. MediaHub is open for business and very ready to manage new channels and data services as the market requires.”
The FX, Nat Geo (to Foxtel and SKY NZ), Nat Geo Wild and Nat Geo People channels will be live and on air through MediaHub on 1 December 2015.
For more information on FIC go to: http://foxinternationalchannels.com

About FOX International Channels Australia
FX International Channels (FIC) is 21st Century Fox’s international multi-media business and is the biggest subscription TV Network in Asia Pacific.  The business has had a presence in the Australian market since the global launch of the National Geographic Channel (NGC) in 1997.  The flagship entertainment channel FX was launched in 2012 when the company officially moved under the Fox International Channels umbrella.  Based in East Sydney with a staff of just over 50 people. FIC operates factual channels National Geographic Channel, Nat Geo Wild and Nat Geo People plus entertainment channel FX as well as Baby TV.
About MediaHub
MediaHub Australia is a joint venture company established by the Australian Broadcasting Corporation (ABC) and the WIN Television Network (WIN TV). MediaHub Australia is a large-scale, multi-client digital media, play-out and distribution facility, currently delivering over 170 channels to the Australian metropolitan and regional markets.
MediaHub embraces the future of broadcasting, including delivery for IPTV, mobile content and other handheld devices and provides the opportunity for clients to deliver cost-effective services to their audiences. MediaHub offers clients a centralised digital media handling facility, including presentation, master control (MCR) functions, media asset management and archive storage, where content is received, prepared and distributed as required. This includes content from external sources such as studios, outside broadcasts, international feeds or production environments.
MediaHub Australia at a glance:

  • A true tapeless environment
  • Receives and delivers SD and HD content in multiple formats
  • Capacity to store and forward content and associated metadata
  • Broadcast breakout facilities offering the delivery of unique simultaneous
    live programming to local, state and territory markets
  • Staffed “24/7” ensuring the ability to respond instantly to service delivery issues
  • Configured to deliver over 300 channels
  • A centralised facility which represents a net reduction of energy demand and environmental footprint

The facility incorporates over 5,000 kilometres of cabling, 200 broadcast and media servers and 100 presentation mixers and automation units