Home > News from Elsewhere > Media Releases > Mediaworks partners with Mazda

Mediaworks partners with Mazda

MediaWorks, Auckland, 11 December 2014: MediaWorks is delighted to confirm Mazda will be joining the blue chip sponsor line-up for the 2015 series of the top-rating TV3 show The X Factor NZ.

McDonald’s is the series Broadcast Sponsor, with programme partners Fruttare, 2degrees and VO5.

Mazda will be an integral part of the show by contributing to the series winner’s prize package, providing a brand new car to drive away. The winner will also receive a coveted recording contract with Sony Music Entertainment New Zealand.

MediaWorks Group Head of Revenue, Liz Fraser is pleased to welcome Mazda to the project and to be part of the team who will bring the highly-anticipated second series to Kiwi audiences in early 2015.

“It’s great news to have Mazda on board again for one of our premium shows. MediaWorks has a successful history with Mazda and we’re delighted to continue the relationship with them on The X Factor NZ, which will undoubtedly be one of the biggest television events of next year.”

Mazda New Zealand’s Managing Director, Andrew Clearwater is delighted to join the sponsor family for The X Factor NZ and expand the long-standing partnership it shares with MediaWorks.

“We believe our range of new-generation vehicles has that same ‘X Factor’ which has made Mazda a favourite with Kiwi motorists. We look forward to being part of this search for excellence with a group of sponsors that share the same reputations for excellence and quality.”

The X Factor NZ is hosted by Dominic Bowden alongside the superstar judging panel of Melanie Blatt, Stan Walker, Natalia Kills and Willy Moon.

The X Factor NZ is a SYCO owned format and will be co-produced by MediaWorks and FremantleMedia Australia.

McDonald’s is the Broadcast Sponsor, with Fruttare, 2degrees, VO5 and Mazda as programme partners.
MediaWorks TV is also proud to have funding support from NZ on Air for the series.

For more information, visit TV3.co.nz/thexfactornz or join the conversation at facebook.com/xfactornz