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MIPCOM off to difficult start

The weekend storm that battered the French Riviera and killed 16 people has also impacted on the kick off of this year’s MIPCOM. Like much of Cannes, the MipJunior venue Hotel Martinez lost power, forcing organisers to relocate the event to the Palais. The red carpet opening for MIPCOM was cancelled.

Organisers say that the remainder of the MIPCOM programme will continue as announced, although some exhibitors and delegates were unable to reach Cannes yesterday following the suspension of air and train services to the Riviera.

Several NZ companies are attending MIPCOM, although only two are exhibitors: Screentime (through parent Banijay) and South Pacific Pictures.

Several other companies have people in Cannes for the event, including broadcasters Choice TV, Lightbox, MediaWorks, Rialto Film Channel, Sky Television and TVNZ. Production companies represented include Great Southern Film & Television, Greenstone, Hikoi NZ, Imagine Studios and Bailey Mackey’s Pango.

Pukeko Pictures also is in Cannes, giving a market launch to its co-production with Australia’s Goalpost Pictures, Cleverman. It’s the second year running Pukeko has been part of a launch at MIPCOM, with Thunderbirds Are Go having premiered at MipJunior last year.

MipJunior ran its revised programme over the weekend, preceded by the International Pitching Session. Ironically, given the weather to follow, it was won by Fourth Wall Creative with UK production company Blue-Zoo Animation’s The Boy Who Switched Off The Sun (pictured). The adaptation of Paul Brown and Mark O’Hanlon’s soon-to-publish kids’ book is a transmedia project, with app, game and other merchandising to accompany the book and TV show content.

The project beat Mexico’s Mighty Animation’s JuanFutbol and Spain’s Mike’s Mysteries from JOK Films.

The International Emmy Kids Awards announced its 2016 nominees over the weekend, timed to coincide with MipJunior. They missed out on much attention there in light of the challenges the weather was causing. Part of the announcement was that the awards event will relocate from New York in February to run in Cannes during MIPCOM’s sister event, MipTV in April. MipTV also hosts the International Digital Emmy Award ceremony.

MipJunior ran 3 – 4 October. MIPCOM runs 5 – 8 October.

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