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Sony expands line of ultra-fast SxS memory cards

Sony, Sydney, 18 September 2014: Sony’s newest additions to its SxS line of professional memory cards are designed for stable and reliable capture of high frame rate 4K video content. Achieving ultra-fast read and write speeds, the new cards are ideal for use with Sony’s large sensor 4K camera technologies, giving content creators more flexibility and creative options for 4K, 2K or HD acquisition and production.

Sony SxS Memory Cards

Ultra-fast data transfer speed of up to 3.5Gbps (read) and 2.8Gbps (write), perfect for 4K recordings

Using the new cards, ultra-fast maximum read speeds of up to 3.5Gbps (440MB/s)(1) and write speeds of up to 2.8Gbps (350MB/s)(1) can be achieved. The new PRO + series model numbers are SBP-64C and SBP-128C. The new SxS-1 series models are SBS-32G1B, SBS-64G1B and the newest 128GB model, SBS-128G1B.

The new cards use an advanced interface “PCIe Generation2” and newly developed intelligent controller to double high-speed data transfer rates and reduce ingest time by approximately 50 percent, compared to previous SxS models.

The new SxS PRO+ and SxS-1’s higher transfer speeds also offer high-speed ingest when used with Sony’s new SxS Reader Writer (SBAC-US30 or UT100) and Sony’s PSZSA25 solid state drive.

This powerful combination dramatically reduces transfer times even for large, data-intensive 4K video files. For example, 120GB of video files of XAVC 4K 60p can be transferred to a solid state drive for backup in approximately 5 minutes, compared to 17 minutes with current SxS memory cards and professional hard drives.

Sony’s SxS PRO+ series offers an unprecedented minimum writing speed of 1.3 Gbps for stable recording of 4K video in XAVC 4K 60P (600Mbps) and XAVC HD 180P (600Mbps) modes. This is enabled through an efficient data writing method made possible by the new controller and intelligence functions that avoid speed degradation when used with compatible Sony cameras such as the F5 and F55.

The SxS memory cards use the industry-standard PCIe platform as an interface to realise higher transfer speeds up to 8 Gbps (or 1,000 MB/s, theoretical maximum speed with 3rd generation).

All speeds noted are based on Sony internal testing and actual speeds may vary based on individual conditions and the equipment used.

The cards offer wear-levelling (data-defect minimising function) and data refreshing capabilities, and each is subjected to a series of strict quality assurance tests including checks on recording blocks, temperature cycles and operating environment.

In addition to its outstanding high frame rate capture capability, the new cards offer the proven reliability of SxS memory cards combined with data-error correction, a ‘data-defect minimising’ function for secure data recording and a ‘power failure management’ function for recreating video clips in case of sudden power loss or accidental card ejection during recording. Its high-reliability is continuously verified through strict inspections and various tests throughout the manufacturing process.

The SxS PRO+ series also supports the ‘lifetime indication’ function of the F55 and F5 cameras. Sony’s new application software, Memory Media Utility, allows users to manage their SxS memory cards with features such as the library function, remaining media lifetime/capacity indicator, simultaneous data back-up to three locations, and quick/full formatting function for both FAT32 and UDF file systems.

SERIES MODELS AVAILABLE

PRO + SBP-64C and SBP-128C November 2014

SxS 1 G SBS-32G1B, SBS-64G1B, SBS-128G1B January 2015

The new SxS memory cards will have a warranty period of 10 years starting from the date of purchase.

About Sony: With a diverse portfolio of businesses across electronics, music, film, gaming and telecommunications, Sony is uniquely positioned to be the world’s largest technology and entertainment company. Sony Australia Limited and Sony New Zealand Limited are wholly owned subsidiaries of the Sony Corporation of Japan, a leading manufacturer of audio, video, communications and information technology products for the consumer and professional markets. Committed to producing innovative and quality electronic products, the range includes BRAVIA TVs, Cyber-shot digital cameras, Handycam camcorders, α digital SLR cameras, Walkman MP3 players, READER eBook Readers as well as professional broadcast and production equipment. For more information on Sony Australia, visit www.sony.com.au or for New Zealand visit www.sony.co.nz

Product Information: For further Sony professional and broadcast and production product information or stockist details, readers can contact Sony New Zealand on 09 488 6188 or visit pro.sony.co.nz

Images: Product images can be downloaded from the Sony Australia Flickr site www.flickr.com/photos/sonyaustralia

For situational images, please contact Anthony Kable at [email protected]

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